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Due to the GDPR and other new rules, you can no longer use data in the cloud for analytics, machine learning or artificial intelligence (AI) without adopting new technical measures that obscure data so it's not identifiable.

Thankfully, BigPrivacy® preserves and even increases your ability to use data in the cloud.

Cloud Computing Facts
  • Cloud computing customers resist having sensitive information required for primary data uses (like servicing equipment), and secondary data uses (like data analytics for product improvement, research & development) processed in cloud environments outside the control of the customers.
BigPrivacy Benefits
  • BigPrivacy technology enforces the highest practical level of de-identification for different data uses to achieve the optimal balance between the utility of data and the protection of privacy and security of data.

  • Using BigPrivacy controlled linkability, the same data can represent one level of de-identified data to a customer and another level to a cloud provider, depending on who controls the keys necessary to re-identify the data. In this way, the level of identifiability is related to the processing done by each entity. 
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